On September 23, Anthropic turned Claude Marketplace from a limited preview into a full-fledged directory, live at claude.com/platform/marketplace. Plugins, connectors, third-party agent products, and consulting firms are now all listed on one page, rather than being scattered across separate pages and application processes as they were before.
According to the official blog post, the directory already lists more than 2,000 connectors and plugins, from providers including Atlassian, Google, Microsoft, Notion, and Salesforce. The column for finished software built on Claude includes CrowdStrike, Cursor, Harvey, Legora, Lovable, and Snowflake; the services column lists systems integrators such as Accenture, Boston Consulting Group, and Deloitte. CodeRabbit, Vercel, ThoughtSpot, and Power Digital are also on the partner list, spanning categories from code review to web deployment to business intelligence.
From six partners to over 2,000
The marketplace first appeared in March this year as a limited preview, manually activated by account managers, with just six launch partners: GitLab, Harvey, Lovable, Replit, Rogo, and Snowflake. Half a year later, this overhaul folds what used to be separate plugin, connector, and partner directories into one, and the jump from six hand-picked launch partners to a directory of more than 2,000 listings marks a clear shift from a curated pilot to an open, self-service catalog.
- Connectors and plugins: built with the Model Context Protocol (MCP) and Agent Skills, then submitted for listing.
- Agents and finished software: apply for a separate listing; customers can pay using committed Anthropic spend.
- Consulting and implementation services: join the Claude Partner Network for visibility.
The real pitch is procurement
For enterprise IT and procurement teams, the most practical change is how billing works. Once a company signs an annual committed-spend agreement with Anthropic, it can put a portion of that spend toward third-party products in the marketplace, with Anthropic issuing a single invoice. Previously, adopting any new AI tool meant opening a separate project and running it through vendor approval; now it can sit under an existing contract. For a large enterprise, that can mean skipping months of procurement paperwork for every new plugin or connector a team wants to try.
"Simplified and we have the confidence that everything works together."
That’s how Legora’s Kristin Thayer put it in the announcement.
Measured against the cloud marketplaces
The idea of spending committed credit on third-party software is nothing new — AWS Marketplace and Microsoft’s Azure Marketplace have run this way for years. Enterprises sign committed-spend contracts with the cloud providers, then buy third-party SaaS through the cloud marketplace and draw down the same credit, so the spend still counts toward the volume commitment they already negotiated.
The difference is in the commission. Citing a March report from The Next Web, AWS and Azure marketplaces typically take a cut of 3% to 15% from app sales, and Anthropic waived that cut during its preview period. The expansion announcement doesn’t revisit commission terms, and it doesn’t say how large a share of committed spend customers can redirect to the marketplace. Both points will need to be confirmed once partners or customers disclose contract details.
The other difference is positioning. The cloud marketplaces sell anything that runs on their cloud; Claude Marketplace only accepts products built on or integrated with Claude. Companies like Cursor and Lovable also plug into OpenAI’s and Google’s models, so listing on Claude’s marketplace effectively pulls a slice of their customers’ budgets into Anthropic’s own contracts, rather than the other way around.
Enterprises in mainland China can’t use this mechanism yet, since Anthropic’s services aren’t available there. Among Chinese model vendors, cloud platforms such as Alibaba Cloud and Volcano Engine already run their own app marketplaces, but no Chinese model company has yet opened a marketplace that lets customers spend model budget on third-party apps. Whether that changes may depend less on the mechanics of the marketplace itself than on whether a domestic model vendor decides the same procurement logic is worth building.
Sources: Anthropic’s official blog, CocoLoop, The Next Web, Futurum Group, PYMNTS — verified against the partner list, connector count, listing paths, and committed-spend redemption rules.